K—AFE
SERVICES:
BRAND IDENTITY
YEAR:
2023

K— afe
about.
K-AFE is a modern Korean coffee shop that celebrates both tradition and contemporary café culture. The brand offers a curated range of Korean beverages and snacks in a clean, inviting environment designed for coffee lovers and foodies alike.
The visual identity is minimal, modern, and neutral, using a palette of soft whites, warm beiges, and muted greys, allowing the focus to remain on the products and the experience. Typography and layouts are simple and refined, reflecting a calm, approachable, and sophisticated Korean-inspired aesthetic.
K-AFE creates a space where tradition meets modernity—a serene yet lively destination for enjoying authentic flavours and moments of connection.






